Bad Bunny finale breaks Amazon Music viewership record

Bad Bunny’s residency finale on Saturday night shattered Amazon Music’s viewership record for a solo artist performance, drawing over 340,000 viewers on Twitch alone and marking the most-watched single-artist concert in Amazon Music’s history. The Puerto Rican superstar’s emotional farewell to his “No Me Quiero Ir de Aquí” residency featured a surprise duet with Marc Anthony and launched a multi-year partnership with Amazon to support Puerto Rico’s development.rollingstone

Record-Breaking Global Livestream

Amazon Music announced that the September 20 finale, titled “Una Más” (One More), broke platform records for a solo artist performance, though exact viewership numbers across all platforms remain undisclosed. The concert was streamed simultaneously on Amazon Music, Prime Video, and Twitch, marking the first time Bad Bunny shared a Puerto Rico performance live with global audiences.rollingstone

The milestone performance coincided with the eighth anniversary of Hurricane Maria, which devastated Puerto Rico as a Category 4 storm on September 20, 2017. From the rooftop of an iconic Puerto Rican house installed on stage, Bad Bunny raised a glass and told the crowd “This is for you,” as thousands lifted their cups in return.goodmorningamerica

Star-Studded Finale Features Marc Anthony

The nearly four-hour show reached its emotional peak when Marc Anthony joined Bad Bunny for a stirring rendition of “Preciosa,” a 1937 composition by Rafael Hernández Marín that serves as an unofficial Puerto Rican anthem. “I haven’t performed this song in over 20 years,” Bad Bunny told the audience before Anthony took the stage to thunderous applause.variety

The finale featured an impressive lineup of Puerto Rican artists including Ñengo Flow, Jowell & Randy, Dei V, Arcángel, De La Ghetto, and RaiNao. Ñengo Flow made a poignant statement by wearing a jersey emblazoned with the number 4,645, honoring the lives lost during Hurricane Maria.rollingstone

Amazon Partnership Launches Puerto Rico Initiatives

The livestream launched a comprehensive multi-year collaboration between Amazon and Bad Bunny’s Good Bunny Foundation to support Puerto Rico’s development across education, technology, agriculture, and economic sectors. The partnership includes enhanced STEM curricula, technology resources for students and teachers, support for farmers, and a “comPRa Local” storefront on Amazon.com featuring Puerto Rican products with “Hecho en PR” badges.rollingstone

“By combining music, Amazon technologies, commerce, and community programs at scale, we’re engaging global audiences to this historic moment while strengthening Puerto Rican communities,” stated Rocío Guerrero, Amazon Music’s Director of Music Latin-Iberia.rollingstone

Bad Bunny’s historic 31-show residency, which began July 11, attracted roughly half a million people and generated an estimated $733 million for Puerto Rico’s economy. The superstar will next embark on his “Debí Tirar Más Fotos” world tour, launching November 21 in Santo Domingo and spanning over 50 shows across four continents through July 2026.latimes