Snoop Dogg returns to NBC Olympics coverage for Milan 2026

NBCUniversal officially announced that Snoop Dogg will return as a correspondent for the 2026 Milan Cortina Winter Olympics, reprising his acclaimed role from the Paris 2024 Gamesnbcsports.

The rapper will join NBC Olympics host Mike Tirico to provide his signature perspective on winter festivities in northern Italy, exploring landmarks from Milan’s vibrant streets to the Dolomites mountain rangenbcsports.

His popular segment “Snoop’s Greatest Hits” will return, where he’ll discuss daily highlights and memorable Olympic moments with his distinctive style and rhythmnbcsports.

Snoop’s comeback follows his Emmy-winning performance at Paris 2024, where he carried the Olympic torch, celebrated with athletes like Simone Biles, and attended events alongside Martha Stewartnbcsports.

The Milan Cortina Winter Olympics begin February 6, 2026, at the historic San Siro Stadium, featuring a record 116 medal events across 16 sports over 16 daysnbcsports.

Snoop Dogg Returns to Winter Olympics as NBC’s ‘Ambassador of Happiness’

NBCUniversal confirmed Sunday night that Snoop Dogg will reprise his celebrated role as correspondent for the 2026 Milan Cortina Winter Olympics, marking his return to Olympic coverage after capturing audiences during the Paris 2024 Games.nbcsports

The announcement, made during NBC’s Sunday Night Football broadcast of the Green Bay Packers versus Dallas Cowboys game, featured a 15-second teaser video of the rapper dressed in Team USA regalia with snow swirling around him, asking “Guess who’s back?”.yahoo

From Milan to the Dolomites: Expanding Winter Coverage

Snoop will explore northern Italy extensively, from Milan’s vibrant streets to the breathtaking Dolomites mountain range, providing his signature perspective during NBC’s primetime Winter Olympic coverage. His popular “Snoop’s Greatest Hits” segment returns, where he’ll join host Mike Tirico to discuss daily highlights and memorable Olympic moments.nbcsports

“I am excited to be back with my main man Mike Tirico for the 2026 Winter Olympics in Milan Cortina,” Snoop said in NBC’s press release. “The D-O-double-G will be on the scene, and I am looking forward to celebrating with the athletes and their families. I’ll be bringing my puffy jackets, snow pants, goggles, skates (and will definitely be iced out).”indiatimes

Building on Emmy-Winning Success

The rapper’s return follows his widely praised Paris Olympics performance, where he won two Sports Emmy Awards as part of NBCUniversal’s coverage team. Executive Producer Molly Solomon dubbed him the “Ambassador of Happiness,” noting his unprecedented connection with viewers.wtop

During Paris 2024, Snoop carried the Olympic torch, celebrated with athletes like gymnast Simone Biles, and memorably attended equestrian events with Martha Stewart, earning an Emmy for their dressage commentary. His presence at the Summer Games helped NBC achieve an average of 30.7 million daily viewers, making it the most-watched Olympics since London 2012.marthastewart

The Milan Cortina Winter Olympics begin February 6, 2026, with the opening ceremony at Milan’s historic San Siro Stadium, and will feature a record 116 medal events across 16 sports over 16 days.nbcsports